Get ready to feel way better about yourself. Dove’s latest ad campaign features a sketch artist drawing women based on either their own descriptions of themselves or a stranger’s descriptions of them—and here’s the shocker: The sketches drawn based on a stranger’s description are more positive and more attractive than those drawn based on the women’s descriptions of themselves. Dove’s message: You are more beautiful than you think.
In the following video, an FBI-trained sketch artist draws portraits of women while they’re sitting behind a curtain, explaining their features. While describing themselves, the women tend to dwell on their negative features, like a protruding chin or a rounder face. Here’s the thing: Each woman also met and spoke with a random stranger prior to being sketched, and for the second part of the video, the sketch artist draws another portrait of the same woman—this time based solely on the stranger’s description. The end result is a pair of portraits that look totally different. While both pictures resemble each of the seven women in the ad campaign, the stranger’s sketches are more flattering across the board; meanwhile, the sketches drawn from the women’s own descriptions tended to look like older, less attractive versions of the same person.
The bottom line: You’re probably your own harshest critic. And even if you think your forehead, wrinkly skin, or nose is your most prominent feature, that may be the last thing a person remembers about you.
Check out the ego-boosting video below
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