If you asked your guy what BB cream is, would he know the answer? (Heck, do you know the answer?) A full 55 percent of men said they have used or would use BB cream or tinted moisturizer, according to just-released survey results from BirchBox. What’s more, 66 say they’d be up for trying concealer (if they haven’t already), and 28 percent said the same about nail polish.
Granted, it follows that guys who subscribe to BirchBox Man would be more pro-grooming products than the general male population. So Women’s Health decided to ask Men’s Health fans how they feel about cosmetics—and the responses were pretty fascinating:
@menshealthmag yes, its called leveling the playing field #GuyGrooming — RandomAzn (@asianguyvernon) May 23, 2013
Zits + Dark Circles aren’t sexy, no matter how manly you are. I use concealers to “Photoshop” my face IRL @womenshealthmag #GuyGrooming — Mark Anthony Zuño (@markanthonyzuno) May 23, 2013
#GuyGrooming why go feeling nothing but your best! Hide that blemish or spot! # modernman — Bobby (@bertybo) May 23, 2013
@menshealthmag @womenshealthmag #GuyGrooming No, I’ve never used tinted anything. Is that something we’re supposed to be doing now? — Scott Bailey (@scottbails13) May 23, 2013
@menshealthmag @womenshealthmag BB cream & concealer. Handy when skin looks tired from late nights, partying or breakouts. #GuyGrooming — Calvin Tse (@calvin_6739) May 23, 2013
Clearly, lots of dudes are on-board with man makeup—but are you? Take our poll to let us know how you feel about potentially sharing your beauty stash:
More From Women’s Health:
9 Things Your Guy Will Never Reveal
Relationship Advice: The Male Perspective
Stroke His Male Ego